| |
With
technology scaling greater heights and new products and services
coming to the fore everyday,there is every chance of the same
being replicated. Legal and technical knowledge, regarding these
matters thus becomes important, making enforcement of intellectual
property rights a necessity to establish market dominance.
It
is well known that the relaxation of tariff barriers has increased
the flow of goods from various countries into the Indian markets,
thereby intensifying competition. Abuse of Intellectual Property
(IP) is a massive global problem. Protection and enforcement requires
a global solution. Apart from delivering qualitative products
and services, it becomes necessary to protect innovations through
appropriate Intellectual Property Rights tools bringing healthy
competitiveness into the global market.
Is
piracy rampant in India ?
Piracy
has become a major problem due to rapid advances in technology
&recent liberalisation of the Indian economy which has resulted
in the Indian market being flooded with various multinational
brands. This has created an ideal market for people trying to
misuse existing brand values that have been cultivated & nurtured
by companies over the years & it has assumed alarming proportions
all over the country. Most countries are trying to meet this challenge
by taking stringent legislative and enforcement measures. The
object of a 'pirate' is to make a quick a quick buck and avoid
payment of legitimate taxes and loyalties. Books, recorded music,
video cassettes of films, T.V programmes, computer programs, brand
names for jeans, sun glasses etc. (the list is endless)are reproduced,
distributed, sold on a massive scale without any remuneration
to the authors, artists, publishers, producers or manufacturers
concerned. It is estimated that loss of the owners of IPR (copyright,
trademarks and patents) and to the Government (in terms of tax
evasion) amounts to 100's of crores of rupees annually. EIPR India
adds a new dimension to the anti-piracy industry with the capability
to combat this evil in the society.
Who
are EIPR ?
EIPR
is India's largest investigation agency specialising in anti-counterfeiting
solutions. We specialise in the field of combating the growing
menace of counterfeit goods and products by offering services
such as IPR Investigations, Grey marketing evaluations, Pretext
purchases, Litigations support & Multi Jurisdictional RaidActions.
A
team of eminent and experienced personnel in matters relating
to enforcement, in various public and government sectors have
come together to form EIPR (India) Ltd. with the sole aim of curbing
piracy.
EIPR
is the first to put India's excellent copyright and intellectual
property rights law to good use, for the benefit of the manufacturers,
artists, entertainment industry, software developers scientists
intellectuals, creative thinkers, and the nation of India as a
whole. EIPR bridges the gap between having knowledge of, and implementation
of legislations pertaining to copyrights, Patents or trademark
rights. We firmly endorse the old adage - Prevention is better
than cure.
EIPR
has an all India presence, with its head office being located
at Mumbai, the commercial capital of India. EIPR branch offices
are located at Ahmedabad, Chennai, Delhi, Kolkata and Bangalore.
Including operations in Bangladesh with an office in Dhaka.
The
Main Focus
EIPR's
main focus is to reduce the rampant duplication widely prevalent
today, by the means of stringent enforcement measures being adopted
right from the point of origin to the point of landing.
Why
EIPR are Effective
This
is effectively and easily achieved via EIPR's strong All - India
wide network of highly trained, skilled staff, as also their strategic
tie-ups with other competent enforcement agencies in various other
Asian countries.
How
does EIPR work ?
EIPR
works on the basis of concrete evidence and research gathered
by its experts on the field. We get down to the grass root level
and generate information by :
 Mapping prior knowledge.
Indentifying protected zones.
Evaluating vulnerability of
barriers raised via claims.
Formulating research proposals
and work plans.
Competitor monitoring.
Planning oppositions, blocking
modes.
Collaborating if necessary,
eg : cross licensing.
Providing legal assistance
and enforcement.
Handling all legal proceedings.
Policing the company's or
clients' rights.
Creating support system for
attorneys, IPR authorities, National, International agencies etc.
Covering every belt in India
for strategic alliances to exploit expertise and facilities.
Evolving new modes of managing
clients with our professional approach.
Involving clients in National
/ International seminars and conferences and keeping them aware
on various updates of the Intellectual
Property Rights. Patenting and Trademark registration etc.
EIPR
is a leading global provider of a broad range of specialized products
and services designed to supply solutions to a variety of security
and information needs. EIPR provides governments, businesses and
individuals with information, analysis, training, advice and products
to mitigate the growing risks associated with white -collar crimes,
misuse of property, intrusions to computer networks, e-commerce
site construction and usage, fraud, physical attacks, threats,
violence, and uninformed decisions based upon incomplete or inaccurate
information. The Company is organized into three primary business
groups: Investigations and Intelligence Group, I.P.R. Security
and Services Group and Information Security Group.
The
Investigations & Intelligence Group provides intellectual
property protection and investigation, fraud investigations, due
diligence, litigation support, computer forensics and integrity
consulting services as well as providing business intelligence
gathering and analysis to corporations, financial institutions,
law firms and governments.
|
|
